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Penns Creek from the Greenbriar Gap Rd Bridge in Winter

What We Do

Strategic Plan: The Next Chapter

In the words of Jim Zubler, former president of the PVCA Board:

Taking full advantage of the capacity building opportunities afforded by a consortium of private foundations and educational resources, the Penns Valley Conservation Association Board of Directors have honed their focus and are implementing an ambitious plan of action. Led by facilitator Scott Leff of Robert Morris University and bolstered by its five new Directors, the Board first revisited the Impact Statement and through a focused exchange crafted a new credo that streamlines the language while maintaining the essence of the original doctrine. The refined Desired Impact is as follows:


In service of PVCA's mission and vision, we seek to foster a sense of community and a healthy economy within the Upper Penns Creek Watershed by maintaining water quality, sound environmental education and planning, and the Valley's rural heritage.

Next, the Board reviewed the Strategic Goals and again offered improvements to the five listed statements as follows:

green bullet point Environmentally educated, inspired, and engaged watershed community

green bullet point All watershed municipalities consistently practice sound environmental stewardship

green bullet point Achieve and maintain drinkable*, fishable, and swimmable* quality water in all surface and ground water sources. *legal terms

green bullet point Encourage entrepreneurial spirit, locally owned businesses, and farms that create environmentally sound jobs.

green bullet point Continue to strengthen PVCA's organizational infrastructure and community image.

Armed with this focus, the Board is now engaged with the development of tactics that support these strategic goals. With two planning sessions under its belt already, the Board will revisit the topic in June-July. These sessions were made possible through a competitive selection review whereas PVCA applied and was approved for this organizational technical assistance after a lengthy interview and evaluation process. The consortium of the Bayer Center, Robert Morris University, the Foundation for Pennsylvania Watersheds and the Western Pennsylvania Conservancy are providing this capacity building development in addition to assistance quantifying our cumulative impact in the watershed over the past twenty years. We will keep you abreast of these developments as they are implemented.